Getting an online business started can be a grueling and extremely time-consuming affair. The complexities behind having a well-ranked website today are far greater than they were but a few years ago. Changes in Google’s algorithms and SERPs have resulted in websites having to adhere to the required standards and follow specific guidelines to improve rankings on select keyword searches.
However, SEO isn’t the only way you can make money online. Social Media Marketing (SMM) has also become a highly effective tool for driving sales using a more word-of-mouth marketing approach. Advertising on social media platforms like Facebook, Instagram, and Twitter is fast becoming one of the most lucrative ways to market for many start-ups and growing online businesses.
Making Money While You Sleep
Unlike a brick and mortar establishment that is generally time-bound and geo-restricted online selling has no such limitations. Your website or social media page is open for business 24/7, 365 days a year unless you choose otherwise. By selling online you are also able to reach a much wider target audience and in many cases even a global reach for many niche-based products.
Setting up a business social media page on Facebook and spending on advertising creative campaigns that are appealing to your desired target audience can result in your product going viral in a particular niche. This is the dream scenario most entrepreneurs dream of and using social media platforms like Facebook is a dream that can quickly become reality.
Making money online isn’t a fantasy or even a far-fetched idea. If you know what you are doing or hire the help of professionals who excel in your particular niche you can likely make your part-time hustle a fully-fledged online business. For SEO and SMM marketing insights, estimates and consultancy check out the packages offered at AAACreativ.
The Benefits Of Online Marketing
They are many types of online marketing that go even further than SEO, social media marketing, or paid advertising. Content marketing, SERPs, Search Engine Marketing, Video Marketing, and other website conversion optimization techniques can all help in enhancing the website and social media traffic as well as leading to better conversion rates and reduced cost of acquisition per customer.
Unlike traditional marketing medians such as media and print advertising, online marketing can be tracked and evaluated so you know exactly what you are spending and what you are making at any given time. This is a tremendous benefit as the data and insights derived from reports generated can offer valuable information that can be paramount in helping you fine-tune marketing strategies and better identify your ideal target audience.
Having a website or social media page for your business can help you reach out to a much larger target audience. Consult with the experts on how online marketing can help you generate leads and conversions.
Every second you waste is revenue lost for your business. Let us help you succeed online!
How has the A9 algorithm influenced Amazon's ranking system?
Amazon’s A9 Algorithm
The model for success in the online shopping world is to derive relevant and credible search results of products on associated keywords. Amazon is able to do this best and is one of the major reasons for its phenomenal growth and success. However, this wouldn’t have been possible without Amazon’s A9 algorithm which is essential in determining rankings from the millions of products listed in Amazon’s catalog.
Amazon is not a search engine like Google that relies heavily on measures like searcher intent for its continued success and popularity. In Amazon’s case, searcher intent is always to buy products and Amazon’s A9 algorithm focuses on many factors to determine search results in order to provide the best ‘buying experience’ for customers.
Organic Rankings on Amazon
Like Google Amazon also has organic and paid rankings that can be used in different ways to maximize clicks and conversions. Organic rankings are often listed below Amazon’s advertising much like you would see on Google.
Amazon’s Paid Advertising
Amazon offers sellers the ability to have paid Ads populate on relevant keywords. These ads are above organic listing and have a ‘sponsored’ tag right above the product description.
These Amazon sponsored products are a great way to rank high but can be an expensive marketing strategy to sustain in the long run much like Amazon headline Ads and other paid advertising options.